Last March, a new entertainer R&B hiphop group “Troy” debuted with its legendary single
“Green Light” after three years of preparation with Korea’s number one black music record
producer Brand New Music. Six months later, Troy returns with a new single “Why Are We”
with even deeper and richer sounds.
The title “Why Are We” is an up tempo R&B hiphop track produced by Korea’s hiphop legend
Lee Hyun-do from Deux and Troy’s leader Bumkey. Bumkey sings about couples in long-lasting
relationships and how they start to feel bored of each other.
In addition, on top of the hip medium tempo beats, Jae-woong, Chang-woo, and Canto
add some vibrant rap to bring the song to perfection.
New Global Culture Trend ′K-culture′
Korea′s pop music, TV dramas, movies, fashion and beauty trends and other compelling and diverse cultural trends, summed up in the term “hallyu” or Korean wave, have sparked a global sensation.
Fans of Korean pop culture from all over the world flock to Korea to watch K-pop concerts and hope to run into their favorite Korean celebrities by making pilgrimage to such must-see sites as K Star Road and filming locations for TV shows.
Magnum Photos member Eli Reed, who communicates with his subjects in sincerity, embarks on a journey to discover the real hallyu captivating the world.